Toronto · Independent Since 1989
Building careers that shape Canadian culture
Plasma Management & Production Inc. has guided Canada's most celebrated artists, athletes and cultural leaders for over three decades.
Years of Industry Leadership
Careers Shaped & Managed
Live Events Produced
National Awards & Honours
Est. 1989 · Toronto
Where legacy meets vision
Founded by industry visionary Farley Flex, Plasma has grown from a pioneering artist management firm into a multi-faceted entertainment group rooted in Toronto's cultural fabric.
From guiding Canadian Music Hall of Fame legend Maestro Fresh-Wes to launching Canada's first Black-owned commercial radio stations, every chapter reflects a commitment to excellence, community and the lasting power of the arts.
What We Do
Services
Leadership
Farley Flex
President & CEO, Plasma Management & Production Inc.
A visionary entrepreneur with four decades in Canadian entertainment, Farley's career has been defined by a relentless pursuit of excellence and a passion for elevating others. Under his leadership, Plasma has helped shape the cultural landscape of Canadian music, media, and community.
A Message to People of African Descent
“You may not have been born in Africa… but Africa was born in you.”
— Farley Flex
Recognition & Community Leadership
Queen Elizabeth II Diamond Jubilee Award Recipient
National UNICEF Ambassador
B'nai Brith Canada, Special Advisory Council, League of Human Rights
Harry Jerome Award — Entertainment & Community
Bob Marley Award for Community and Education
Niagara College Honorary Diploma in Media and Broadcasting
Land Acknowledgment
Toronto is the traditional territory of the Haudenosaunee Confederacy, the Huron-Wendat, the Anishinaabek Nation, and the Mississaugas of New Credit.
Beyond Commerce
Opening doors, building pathways
Plasma's mission has always extended beyond commerce. We champion the potential of marginalised communities, including formerly incarcerated individuals, creating meaningful pathways to careers in entertainment, media, and the arts.
International Decade for People of African Descent
Our community work stands alongside the goals of the United Nations' International Decade for People of African Descent (2015–2024): recognition, justice, and development for people of African descent worldwide.
Our Digital Arm
Plicketz
Coming SoonPlasma has always been more than a management and production company. Plicketz is the next chapter of that story — combining decades of experience in talent, culture, and entertainment with modern technology and AI.
Currently in development, Plicketz is being built as a ticketing and live-performance platform for the entertainment industry — designed to give performers the tools to manage events, reach audiences, and run their business in one place.
- Mobile-first ticketing built for live performers of every size
- Real-time insight into sales and audience as a show unfolds
- Direct fan engagement, without a middleman
- One place to price, promote, and manage each event
Coming SoonA new platform from Plasma Inc., blending talent, culture, and technology.
Begin Your Journey
Ready to build your legacy?
The most remarkable careers don't happen by accident. They're built deliberately, with the right partner by your side.